Salesforce.com buying Buddy Media in $689M deal
I know the thrill of angel investing and being an entrepreneur. I know the thrill of having your company purchased. I have a hard time visualizing businesses (like Buddy Media) getting this big so fast, the outsized valuations of
Technology AP SAN FRANCISCO (AP) – Salesforce.com Inc. is buying the marketing company Buddy Media for $689 million in a deal that underscores the growth in both social media and the delivery of software over the Internet. As more companies promote
Salesforce.com will acquire advertising software firm Buddy Media in a $689 million cash and stock deal. The acquisition will consist of $467 million in cash and $184 million in salesforce.com common stock, and $38 million in vested salesforce.com
SAN FRANCISCO — Salesforce.com has agreed to acquire Buddy Media for $689 million as it continues its rapid expansion into social-media marketing. The cash-and-equity deal, which is subject to regulatory approval, is expected to close by Oct. 31.
4, 2012 – Jason Maynard, an analyst at Wells Fargo Securities, talks about Salesforce.com Inc.'s agreement to buy Buddy Media Inc. for about $745 million. He speaks with Cory Johnson on Bloomberg Television's "Bloomberg West.